Note: This is the 2024鈥�2025 eCalendar. Current program and course information is now found in the 好色TVl Course Catalogue at .
Overview
General Management : Application of selling models to effectively harness digital media to convert online prospects into customers and retain them using Internet resources. Strategies to build long-term partnerships with online and traditional customers and promote new ventures through search engine optimisation (SEO) to achieve business and marketing objectives. Application and practice of the business negotiation process and strategies for traditional and online stakeholders.
Terms: Fall 2024
Instructors: Sacksner, Jeffrey (Fall)
