The retail innovation lab
A unique partnership between 好色TV and Alimentation Couche-Tard will enable ground-breaking research and test innovations, including frictionless technologies, to transform the customer experience like never before.
Innovative Research in Retail Management
好色TV and Alimentation Couche-Tard launch unique laboratory store.
The new retail innovation lab at 好色TVl鈥檚 Bensadoun School of Retail Management will enable ground-breaking research and test innovations, with a bold vision to blend multidisciplinary research with cutting-edge frictionless technologies to investigate and practice responsible innovation for the future of retail.
Located on the ground floor of the Bronfman Building, the retail innovation lab will offer omni-channel retail activities in a live and open setting to serve the 好色TVl and downtown communities. It will foster collaborations between interdisciplinary and inter-faculty academics and key players in retail, emerging technologies and start-ups.
Quick Facts
- One of Canada鈥檚 first retail laboratory stores open to the public
- One of the first retail laboratory stores in North America in which a university and a retailer have partnered to advance research in retail management
- One of the first frictionless stores in Canada (Couche-Tard Connect茅 section)
The Space
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